driving revenue for high-growth tech and nonprofits on paid social
trusted by
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Google
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YouTube
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Gemini
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Sunday Ticket
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Android
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Chrome
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T-Mobile
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Waymo
Blair Perez drives results that move the needle — and the numbers prove it.
Over 10+ years at Meta, Blair built paid social programs that transformed how the world's most ambitious brands compete. As Google's lead partner, she took their paid social performance from 7% to 70%+ success — a 10x improvement built on deep creative collaboration, rigorous media strategy, and trusted executive partnership. She launched and scaled new brands in paid social like Gemini, Waymo, and YouTube Sunday Ticket, developing a playbook for winning on paid social that few people in the industry can match.
Now she's bringing that playbook to the leaders who need it most.
Blair Perez Marketing exists for two kinds of clients: high-growth tech companies who are building responsible, disruptive technology and need paid social to match their ambition — and nonprofits doing the necessary, vital work of protecting and amplifying the voices that too often go unheard.
Blair knows both worlds. After Meta, she served as Director of Communications & Development at The Pro-Voice Project, an Idaho nonprofit reducing abortion stigma in rural communities through storytelling and honest dialogue. That experience sharpened what she already knew: the most effective marketing isn't about volume. It's about trust, truth, and making people feel seen.
If you're ready to grow — really grow — Blair is ready to help.
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Check out Blair’s Substack for more on her story; from Meta, to abortion advocacy, to starting her own consultancy and explorations in poetry.
